Other Franchise Options

There are other franchise structures used less frequently in franchising:

• • A conversion franchise is a relationship established with an existing independent operator, in the same general business as the franchise system, that agrees to sign a franchise agreement and convert their business into a franchise.
• • Non-traditional locations are those generally found in mass gathering locations such as airports, train stations, hospitals, college campuses, sports stadiums, ballparks, food courts, portable kiosks in parks, etc. These are the types of locations where customer traffic is generated by the other activities in the host facility: few people go to a baseball game just to buy a hot dog, but there are a lot of hot dogs sold during a ball game. Also included in this category are host locations such as convenience stores and big-box retailers.